Ofcom – Online Nation

ofcom.org.uk

UK के रेगुलेटर की सालाना स्टडी, ऑनलाइन व्यवहार पर — सोशल, वीडियो और क्रिएटर प्लेटफॉर्म। रिपोर्ट PDFs डिजिटल मीडिया इस्तेमाल पर मजबूत एविडेंस सोर्स हैं।

As the UK's communications regulator, Ofcom runs this as an independent annual study of how people in the UK use social media, video, and creator platforms, based on its own tracking panels rather than platform-supplied figures. A notebook on digital media habits gets a source here that isn't trying to sell advertising on the platforms it measures. It's UK-specific, so don't lean on it for claims about usage patterns elsewhere.