Business & finance

YouGov Profiles

business.yougov.com

Business & financefree + paid

Paid audience-segmentation tool covering media habits, attitudes, and demographics. Exported reports can ground marketing personas in a notebook.

This tool builds audience segments from media habits, attitudes, and demographics, useful for grounding a marketing notebook's customer personas in survey-based data rather than guesswork. Exported reports summarize a segment in a form a notebook can use directly. It's a paid product, so what ends up in a notebook is likely limited to whatever summary export was purchased, not the full underlying panel.

Open YouGov Profiles

Import into Gemini Notebook

  1. 1Copy the link above (or a specific page from the site).
  2. 2In your notebook, click Add source → Website.
  3. 3Paste the link and confirm — several links can be pasted at once, one per line.

Company and market research pages often sit behind a login — the free report PDF or public blog post is usually the importable version.

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